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grew, so did the number of people who bought esports-related goodies for themselves. Some of the sports developed then, such as soccer, are still among the worlds leading spectator sports today. Based on the trends so far this season, the Super Bowl should return to pre-pandemic viewership. Global awareness of esports rose to 1.95 billion people in 2020, representing a significant increase over 2016. Despite these stats, more than 60% of Europeans believe womens interest in esports is on the rise and rightly so. Over 150 million in the US watched live sports once a month in 2019. (Photo from Sundays 49ers-Cowboys wild-card game: Tom Pennington / Getty Images). 2023 Leaders Group. These are the sort of audience numbers for which network executives and advertisers would commit unspeakable acts to see in non-NFL programming. However, the latest esports statistics show that this market is showing no signs of a slowdown, despite things returning to semi-normal. Five of those games aired on network television via CBS, averaging 383,000 viewers. xperts forecast it to be ahead of the MLB and NBA in terms of viewers in 2021. In addition to the viewership spike, the league enjoyed a 152% increase in social mentions year-over-year and a 55% bump in traditional media mentions. ","acceptedAnswer":{"@type":"Answer","text":"Typically, the FIFA World Cup attracts more viewers than any other event. Operators recreated the game on a football stadium model in Lawrence while the game took place in Missouri. When the final revamped OOH data for the 2020 and 2021 seasons are released if its ever made public, rather than kept secret by Nielsen clients its likely to be some big games that enjoy the biggest increases. Its no surprise that NFL games accounted for half of the top 50 list. Home Ratings Halftime: 50 most-watched sporting events of 2022 (so far), Indianapolis, IN - January 8, 2022 - Lucas Oil Stadium: 2022 CFP National Championship. The Super Bowls all-time peak was 114.4 million for Patriots-Seahawks in 2014 a number likely larger by several million because out-of-home viewership wasnt measured. The rise of esports betting coincided with the exponential growth of online betting sites in general, with crypto-focused internet betting venues becoming especially popular. Thats an adjustment of almost 3 million more viewers for CBS and the NFL. Now, he combines his interests and experience to bring you the latest news, helpful guides, and trustworthy recommendations from the worlds of gambling, sports, and video games. On the other hand, YouTube Gaming Lives total streaming shrank from 12.5 million hours in the third quarter of 2020 to 8.4 million in the same quarter the following year. In fact, TV households that receive their TV programming through broadband connections now outnumber those that receive their programming through over-the-air antennas (broadcast-only homes). Just look at this past weekends wild-card game data. Experts forecast that number to rise to about 160 million by 2024. One of the most impactful reasons for this steady climb in viewership is the participation of celebrities, such as Drake, Michael Jordan, and others, in esports promotion. South Korea led the list, with 32% of viewers being women. How many viewers do esports have?

"A lot of people saw that women's sports had momentum," NWSL Commissioner Lisa Baird told Insider. , Spanish streams amounted to 1.4 billion hours a 369% rise and Portugals to 1.1 billion hours of viewing (a 189% increase). "When you get a chance to go to a city like Los Angeles, I mean, it's a huge soccer city with enormous resources potential," Baird said. Already a subscriber? On the other hand, 20% of participants were confirmed esports fans, of which 13% were casual viewers, while the remaining 7% were ardent esports fans. Apple TV+ 38.7 million viewers, 9.5% growth YoY. The global viewership is expected to reach 640 million by 2025, with 318 million representing avid fans of esports. Baird thinks the switch to network television contributed significantly to the league's huge ratings spikes in 2020. On the bright side, it was the most live-streamed Super Bowl ever, with an average of 5.7 million streams per minute for its duration. Thanks to a new partnership with CBS, the premier women's soccer league recorded its seven most-watched games ever, headlined by a record 653,000 viewers of the NWSL Challenge Cup championship. Overall, weekly and daily sports viewership has not changed drastically even with the pandemic. A telegraph relayed the events in the game, which were then mapped onto the field. Visit Insider's homepage for more stories, the entire sports world came to a standstill, Rudy Gobert returned a positive COVID-19 test, prompting some outlets to forget or outright ignore, Tucker Center for Research on Girls & Women in Sport, league welcomed a Los Angeles-based franchise, report from The Athletic's Meg Linehan and Paul Tenorio, More huge names buy into new LA soccer club in what has rapidly become the most star-studded ownership group in sports, The pandemic pushed Alex Morgan to move to the UK so that the new mom could get back in match-shape for the Tokyo Olympics, A women's World Cup champion is set to make history as the first female soccer star to play professionally with a men's club, Sorry, MLS, the NWSL is actually the first professional contact sports league to return in the US. The male-to-female ratio for esports viewing is still somewhat unequal 38% of male viewers in Europe frequently watched esports games, while just 27% of women regularly tuned into the same events. Previous mid-year sports ratings lists are available at the following links: 2021, 2020*, 2019, 2018, 2017, 2016, 2015, 2014, 2013, 2012, 2011, 2010, 2009 (broadcast and cable separately). In all, seven different sports properties made the top 50. New Feed Provides Viewers with the Option to Watch the Match with Live On-Screen Player Tracking, Real-Time Data and Statistics, and More Premier League Data Zone to be Featured on Four Matches on Peacock this Month, Debuts this Sunday as First-Place Arsenal Visit Liverpool at 11:30 a.m. In 2019, there were an estimated 197 million Esports enthusiasts. Its reasonable to expect that countries with the strictest pandemic restrictions in 2020 would have been the likeliest to witness an expansion of their. In 2018, the total average (15.8 million) was also within 10 percent of 2021s total. Studies showed that Europeans aged 21 to 25 were the largest demographic that frequently dedicated their time to esports. \n\nIn the US, sport audience statistics for soccer are markedly lower than in many other countries.

Go EAST toward Sully Historic Site. When NFL games lost about 7 percent of their total audience in 2020, and games were sometimes postponed, networks were forced to renegotiate deals with advertisers who were sold a certain number of viewers, per the Wall Street Journal. 2023 Leaders Group. New Feed Provides Viewers with the Option to Watch the Match with Live On-Screen Player Tracking, Real-Time Data and Statistics, and More Premier League Data Zone to be Featured on Four Matches on Peacock this Month, Debuts this Sunday as First-Place Arsenal Visit Liverpool at 11:30 a.m. Gain other such insights into the latest TV viewership data for direct to streaming content, live sports and more. Four million people tuned in on average, making it the most-watched regular-season game on any network since 2011. And we were able to carry that audience that we developed and bring it in to show people great games.". In 2021, approximately 57.5 million viewers in the United States watched digital live sports content at least once per month, a number that is projected to rise to over 90 million by 2025. Once lockdown measures gradually relaxed worldwide, this trend hadnt dipped. Cricket and various forms of rugby, which were encouraged in British public schools, were the first to be organized into official leagues centered around the premise of being spectator sports. The deal marked ESPN's largest WNBA schedule ever, including 37 live regular-season games, a plethora of playoff matchups, and the entirety of the 2020 Finals. In 2018, frequent esports viewers exceeded 170 million, and over 220 million people were self-described occasional viewers. Discover the future of cross-media measurement with Nielsen ONE. In 2018, approximately 25.7 million US citizens watched esports. Juggernaut. Of that, around 261 million audience members will tune into esports games more than once monthly. As recently as mid-August, a report from The Athletic's Meg Linehan and Paul Tenoriosuggested that a club in California's capital city could begin playing in the NWSL as soon as next year. WebPhone: (703) 815-3362 Fax: (703) 815-2180 E-mail: [emailprotected] However, this young adult section was second-to-last in terms of esports enthusiast share just 33% of them watched matches regularly. "}}]}. Input your search keywords and press Enter. Earlier this year, Super Bowl LIII racked up 98.2 million viewers. According to Nielsen Fan Insights, 80% of sports fans, 76% of NFL fans and 89% of soccer fans have regularly or sometimes watched sports on any streaming or online channel this year. "This is about great sport, great athletes, women's soccer, and letting Americans and international [fans] find them week after week," she added. Speaking of esports popularity, in 2021, the most-watched esports tournament was the Free Fire World Series 2021 Singapore, which peaked at 5.41 million viewers and had an average of 2 million viewers at all times, as the viewership chart shows. around 20% of US citizens have never heard of esports. They were pretty bullish on women's soccer and said, 'Yeah, we're going to give you an enormous platform.' grew, the number of esports tournament watchers increased, reaching even older demographics. College football games attracted substantial TV viewers, but they also drew in 47.5 million fans that attended games in person in 2019. Thats one in five Americans missing out on online tournaments or live gaming streams. Recent trend What is your favorite sport to watch? Of this number, 197 million were regular esports gaming fans, and around 200 million were occasional watchers. The following day, the entire sports world came to a standstill as NBA star Rudy Gobert returned a positive COVID-19 test just before his Wednesday-night Utah Jazz game was scheduled to tip. Both leagues managed to buck the negative trend in viewership plaguing the rest of the sports world, with the WNBA Finals seeing a 15% bump year-over-year and the NWSL reaching an astounding triple-digit mark in the same metric. Prior to joining The Athletic, he spent 13 years as a reporter with Crain's Detroit Business, creating the sports business beat to the point that Forbes named him a Twitter must-follow on the topic for four consecutive years. Though Racing Louisville FC is the only new team joining the NWSL's ranks in 2021, there was more to come on the expansion front this year. "An expansion strategy is obviously really important to us as we look forward.". ( Uscreen) One of the countries with the smallest esports market size dedicated to streaming in 2019 was Switzerland, with a mere 8% of internet users watching other people playing games. Access your favorite topics in a personalized feed while you're on the go. In the US alone, there will be 29.6 million viewers watching their favorite. The park is less than a quarter mile from the intersection on the right. {"@context":"https:\/\/schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","name":"How many viewers do esports have? The June 27 match between the Portland Thorns and reigning champion North Carolina Courage garnered an audience of 572,000 on average, while the event's finale on July 26 stands as the NWSL's all-time most-viewed match with an additional 80,000 viewers. Game 3 of the finals, which delivered the championships to the Seattle Storm, had 27% more viewers than the championship game of the 2019 WNBA finals. I dont think OOH will lift 2020that much, given there are more out-of-home viewing opportunities now. At that time, only 1.1 billion knew of esports as a spectator sport, according to esports viewing statistics. Millions of viewers watched over 139,000,000 combined hours of League of Legends play during the 2020 World Championship. According to esports market research, around 20% of US citizens have never heard of esports. The mammoth broadcast each year is the Super Bowl, which NBC is reportedly selling at $6.5 million for 30 seconds of in-game commercial airtime. The current maximum in 2022 is 517 billion minutes spent watching live streams. In addition to the viewership spike, the league enjoyed a 152% increase in Take a look at the stats weve compiled here, and stay tuned to what happens during the rest of 2021 and beyond! I never forget that we're playing for the fans.". In 2021, that number rose to 26.6 million an increase of 11.5% compared to 2020. As the NBA, NHL, NFL, and MLB each saw double-digit drops in viewership in 2020, the National Women's Soccer League enjoyed a whopping 493% bump in viewership year-over-year. She's done well to get sponsorships and TV deals for us because that's really big-time for this league.". Despite the growing wealth of content options available to consumers, few rival the influence of live sports, as evidenced by the boom in NFL viewership this season, which culminates with Super Bowl LVI on Feb. 13, 2022. 62% of them expressed the desire to watch more of their, We can expect the online gaming audience will continue to expand in 2022.

It was also among the first sports to resume regular games. SRX Brings All-Star Cast in Return of Thursday Night Thunder Sponsored by SRX, Ourand: MLB pitch clock is fine, but bigger bases will make the game more exciting. This is nearly double the amount of revenue in 2020, which was $106 billion. Colossus. (Photo by Phil Ellsworth / ESPN Images). Spain is the country that leads in esports purchasing habits.

Live sports accounts for 24 of the top 25 spots, and 45 of the top 50. Viewership Through Week 17 of @NFL Season, *16.9 million avg. But BBO homes are interested in more than just professional football. Europeans enjoy watching esports games and tournaments, too. By 2020, those numbers rose to 223 million frequent viewers and 272 million occasional viewers. WebData shows American fans of boxing are the most likely to watch sports online (35%), followed by basketball fans (33%), wrestling fans (32%) and tennis fans (32%). The park is less than a quarter mile from the intersection on the right. WebSports Media Watch: TV ratings, schedules and the latest news Record five million viewers for World Baseball Classic final 37 mins ago Ratings: World Baseball Classic, racing, golf and more 19 hours ago Iowas win over UGA hits early round mark for womens tourney 22 hours ago Sports TV schedules NFL Ratings Page Currently, there are no indications that the growth of the esports sector will stop or slow down, as new video games keep selling millions of units. "When people go, 'Oh, I forgot to do that,' a gentle reminder is for the players who work their butts off, our owners who have invested in this league for years to get it where it is, and for the fans who've been supporting us. Live sports accounts for 24 of the top 25 spots, and 45 of As per sports television viewership statistics, 72 hours of live footage from the Olympics in 1936 were broadcast to viewing booths throughout Berlin and Potsdam, Germany. Just days before the league's fall series was set to conclude, sports business reporter Darren Rovell tweeted a Sports Media Watch-curated graph of viewership trends for various professional sports leagues and events. A quarter of the female survey participants said they were unfamiliar with professional gaming, and 15% of the male focus group did not know about esports. Speculation about the declines cause ranged from the presidential election coverage to some leagues and individual players social justice messaging. Today, football is more popular than baseball. Such recalibration could be a factor when networks sell airtime during NFL games to brands, organizations and others that want your money, time, vote or whatever. STAMFORD, Conn. April 6, 2023 Out of this number, 33 million were regular spectators who watched at least one e-gaming match per month in 2019. A year ago, the NFL title game dipped to 91.6 million TV-only viewers (including OOH), the lowest average since 90.75 million in 2006 watched Super Bowl XL on ABC. In the US, sport audience statistics for soccer are markedly lower than in many other countries. Even though most of us intuitively know its big business, many of us would also be surprised at the sheer magnitude of specific sport viewership statistics. Try a week on us. I know it's a star-studded group and all that, but the reason they got into it was the values of this league and to continue to push women's sports up where it belongs.". WebData shows American fans of boxing are the most likely to watch sports online (35%), followed by basketball fans (33%), wrestling fans (32%) and tennis fans (32%). The 16-24 age group spent the most time watching gaming tournaments in 2019. Further statistics reveal that 7% of total bets on Esports were on LoL. NOT because fewer people are watching the games. National Women's Soccer League viewership was up 493% in 2020. Subscribe to The Athletic for in-depth coverage of your favorite players, teams, leagues and clubs. Nearly half of all NFL fans are women (47 percent) and almost one in three NFL fans fall between the ages of 18 and 34 years of age. Since then, American viewership has kept increasing, as have the crowds of regular and casual esports watchers worldwide. Through this funding, 23 providers will bring broadband service to more than 1 million locations. In 2019, approximately 21.1 million Americans tuned in to esports gaming. The previous record for the most average viewers for the first round of an NFL draft was 12.4 million, and it was set in 2014. "You have to have it be a combination of visibility, logistics, getting creative, figuring out how we present this as the best product to the fans, and maybe not necessarily following the blueprint that we've always followed," Utah Royals and USWNT star Kelley O'Hara told Insider. Thanks to a new partnership with CBS, the premier women's soccer league recorded its seven most-watched games ever, headlined by a record 653,000 viewers of the NWSL Challenge Cup championship.

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Though Baird did not confirm any expansion franchises beyond those already announced by the league, the commissioner expressed her commitment towards growing the league even further. In Europe and Asia, Formula 1 dominates.